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Toto Wolff Preparing to Divest Shareholding Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic achievements in F1

Mercedes team principal Toto Wolff is in final negotiations to sell a portion of his shareholding in the Mercedes Formula 1 team.

This transaction estimates the Mercedes team at £4.6 billion – an unprecedented figure for a Formula 1 squad – after McLaren were valued at £3.5 billion in an adjustment to ownership structure last September.

Wolff, who owns one-third of Mercedes F1, would sell a shareholding approximately 5%.

The 53-year-old will remain as team principal and chief executive officer if the sale goes through.

Shareholder Breakdown

Remaining partners in Mercedes F1 are Mercedes-Benz and chemicals giant Ineos Group, who both hold a third of the company.

An official representative stated: "We will be making no official statement on this. The governance of Mercedes F1 will remain unaltered, and all three partners are fully committed to the ongoing success of the brand in F1."

Valuation Growth

The deal signifies a significant increase in worth of Mercedes F1 since Ineos Group bought its stake for £208 million in 2022.

This surge demonstrates the expansion in valuations of Formula 1 outfits recently as a consequence of the growing popularity of the sport globally.

This was also seen in the success of the Formula 1 film featuring Hollywood star Brad Pitt, which was released last summer and has grossed more than $630m (£458 million) at cinemas worldwide.

The film represents Pitt's most successful movie and the most successful sports film to date.

Current Performance

Mercedes are runner-up in the team standings, trailing McLaren, with three Grands Prix remaining this season.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 races so far and is in fourth place in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes won a record eight consecutive team titles and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

The writer

Dustin Perez

A passionate gaming enthusiast with years of experience in online casinos, sharing strategies and reviews.

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